Interior stylist and home stager

An empty house sells slowly. I fix that in a week.

I dress houses for the Minneapolis market out of a warehouse I own, so a room can be emptied, styled and photographed inside seven days. Four thousand pieces on the racks, and nothing waiting on a delivery date.

  • 11 days Average to first offer
  • 38 homes Dressed last year
Bergen Terrace, Lowry Hill, dressed in a day
From the store 4,120 pieces on the racks
Rattan basket
B-140 Rattan basket
Drum shade lamp
C-311 Drum shade lamp
Potted olive
G-018 Potted olive
Marble tray
D-227 Marble tray
Sheepskin
B-063 Sheepskin
Vase pair
D-095 Vase pair

The difference

What dressing a house does to a sale

Nobody hires a stylist for the styling. They hire one for the four numbers underneath it.

Staged by me Left as found

Days to first offer 43 days faster

Counted from the listing going live to an offer accepted.

11 days
54 days

Sold against guide +4.9 points

How far over the asking price the accepted offer landed.

+6.4%
+1.5%

Showings in week one 2.6x

Appointments requested in the first seven days of the listing.

31
12

Photographs used by the agent +9 frames

Frames from the shoot that made the listing rather than the archive.

24
15

Figures from the last 24 months, measured against unstaged listings on the same streets, in the same season and the same price band.

The work

The same room, twice

Left as I found it on the walkthrough, and left as the photographer found it four days later.

Before the truck

Three schemes I keep coming back to

Every house gets a palette on the walkthrough, before a single piece is pulled off a rack.

Bone and oat

Lowry Hill

Bone and oat

  • Bone
  • Oat
  • Clay
  • Ink
  • White oak
  • Linen
  • Unlacquered brass

The house faces north, so every warm thing in it had to arrive as an object rather than a wall.

Green room

Kenwood

Green room

  • Fern
  • Stone
  • Birch
  • Slate
  • Ash
  • Boucle
  • Honed marble

A dark den nobody wanted. Painting it darker still, and lighting it low, is what made it a room to sit in.

Warehouse white

North Loop

Warehouse white

  • Chalk
  • Grit
  • Rust
  • Carbon
  • Blackened steel
  • Jute
  • Reclaimed fir

Fourteen foot ceilings need weight low down, so the palette gets darker the closer it comes to the floor.

Paint names are the ones on the can. Everything else comes off my own racks.

Who is doing this

Eleven years and four thousand pieces

A stylist with a warehouse, which turns out to be the whole trick.

Aisle B, the morning of a six-room load

I own everything that goes into a house, which is why nothing here waits on a delivery date.

I started on catalog shoots, carrying other people's chairs up other people's stairs, and bought my first truckload at an estate auction in Duluth because a client needed a dining room by Friday. Eleven years later the warehouse holds four thousand pieces and I still buy at auction most months.

A house gets a scheme before anything comes off the truck. I walk it once with the agent, decide what each room is actually for, and then dress it so a buyer can picture a life instead of a floor plan. It is the same job as styling a shoot, except the camera is a phone in a stranger's hand and the deadline is a Saturday.

Marit Solheim, North Loop

What stands behind the work

4,120 Pieces in store
11 years Dressing houses
38 Homes last year
9,400 sq ft Warehouse floor

The store

What is on the racks

Nine thousand square feet on Washington Avenue North, counted every quarter.

Aisle A - seating and tables 4 filed
Boucle lounge chair
A-114 6 held Boucle lounge chair In store
Low oak bench
A-207 3 held Low oak bench Out until the 14th
Black side table
A-286 11 held Black side table In store
Seagrass tray
A-330 18 held Seagrass tray In store
Aisle B - soft goods 4 filed
Washed linen throw
B-021 22 held Washed linen throw In store
Wool floor runner
B-118 9 held Wool floor runner In store
Linen curtain pair
B-204 14 held Linen curtain pair Out until the 9th
Charcoal wool blanket
B-271 16 held Charcoal wool blanket In store
Aisle C - lighting and objects 4 filed
Brass table lamp
C-308 14 held Brass table lamp In store
Stoneware vessel
C-402 31 held Stoneware vessel In store
Art book stack
C-455 40 held Art book stack In store
Framed abstract
C-512 27 held Framed abstract Out until the 21st
4,120 pieces in store Counted at the end of every quarter. Anything that comes back marked is repaired or written off, never sent out again.

What you can book

Three ways to work with me

Priced by the room, installed in a day, collected when the sale closes.

6 rooms

Full stage

An empty house dressed end to end, from the entry through to the primary bedroom, on my own furniture and objects.

  • Walkthrough
  • Written scheme
  • Two trucks
  • Install day
  • Photography call
  • Collection

From $4,800

Includes the first 60 days of hire and collection at closing.

What is included

1 day

Occupied restyle

A lived-in house edited rather than emptied: your own pieces re-placed and re-hung, topped up from the store wherever a room falls short.

  • Room by room edit
  • Storage of what comes out
  • Top-up pieces
  • Styling day
  • Shot list

From $1,650

One day on site with a two-person crew.

How a day runs

4 setups

Shoot styling

Editorial and catalog work for photographers, builders and brands, propped and dressed to a shot list agreed the week before.

  • Prep day
  • Prop pull
  • On set
  • Returns

$1,200 a day

Prop hire billed at cost. Half days on request.

Book a shoot

Every package includes the first weeks of hire. Nothing is charged until the truck is loaded.

What it did

Sellers, agents, and what happened next

Every note is one house, with the figures from its own closing statement printed underneath.

We had sat on the market for two months looking like a house nobody lived in. She emptied it, filled it back up with her own things, and we had three offers the first weekend.
Dana Whitcomb Dana Whitcomb Seller, Lowry Hill
$740k Guide
$791k Sold
9 days To offer
I send her every listing over half a million now. Buyers walk in and stop talking, which is the only review that has ever mattered to me.
Cormac Rhee Cormac Rhee Listing agent, Edina
14 Homes together
+5.8% Average over guide
12 days Average to offer
The builder wanted the model unit photographed in a week and I did not believe it could be done. Everything came off one truck and it was shot on the Friday.
Petra Oyelaran Petra Oyelaran Developer, Northeast
5 days Brief to shoot
7 Rooms dressed
3 weeks All units reserved

Figures come from the closing statements, quoted with the sellers' permission.

Published

Rooms that ran somewhere

Features and shoots from the last two years.

Midwest Home

The week before the listing

The week before the listing

Spring 2026 Styling Marit Solheim, eight pages

North Quarterly

What a stager actually moves

What a stager actually moves

Issue 19, November 2025 Photography Ines Halvorsen, six pages

Lakeside Living

Four rooms, one truck

Four rooms, one truck

October 2025 Styling and props, cover story

The Grain

Buying at auction for a living

Buying at auction for a living

Issue 7, June 2025 Interview, four pages

Tell me what is going on the market.

Send the address, the guide and the week you want photographs. I will tell you what the house needs and what it will cost, usually the same day.

Send me the address

Install weeks still open

  • Four houses and a model unit in Northeast.
  • Weeks of the 13th and the 27th are still open.
  • Booking now for spring listings and shoot work.